{"id":12816,"date":"2012-04-26T09:05:31","date_gmt":"2012-04-26T13:05:31","guid":{"rendered":"http:\/\/www.technologyinvestor.com\/?p=12816"},"modified":"2012-04-26T09:34:04","modified_gmt":"2012-04-26T13:34:04","slug":"when-stocks-fall-are-they-on-sale-and-hence-cheap-or-are-rules-stupid","status":"publish","type":"post","link":"https:\/\/www.technologyinvestor.com\/?p=12816","title":{"rendered":"When stocks fall, are they &#8220;on sale,&#8221; and hence cheap? Or are rules stupid?"},"content":{"rendered":"<p>&#8220;I should have been buying, when I was selling.&#8221;<\/p>\n<div>\n<p>Comments from readers:<\/p>\n<p style=\"padding-left: 30px;\">&#8220;I don&#8217;t use stop losses, because I&#8217;m pretty careful as to what I buy.&#8221;<\/p>\n<p style=\"padding-left: 30px;\">&#8220;Stop losses have cost me plenty in this up and down market.&#8221;<\/p>\n<p style=\"padding-left: 30px;\">&#8220;No one can predict this, or any market. Stop beating yourself up because you made a mistake with Apple.<\/p>\n<p>My theory of stop losses is that they bring discipline and they work &#8212; for me (most of the time).<\/p>\n<p>When a stock falls, the first question you ask yourself is &#8220;Why?&#8221;<\/p>\n<p>Some answers will change the reason you bought the stock. Some won&#8217;t. Some you won&#8217;t know &#8212; like Walmart&#8217;s Mexico mess or even Apple&#8217;s drop. Most of the analysts were saying that Apple didn&#8217;t sell a lot of iPhones, because Verizon and AT&amp;T didn&#8217;t. But other cell carriers made up the numbers and helped blow away Apple&#8217;s numbers.<\/p>\n<p>You don&#8217;t need to stick with an inviolate stop loss number &#8212; like 15%, or 8%. You can have different numbers for different stocks in different markets.<\/p>\n<p>When we did our studies years ago, we found that a 15% stop loss on balance saved. Of course, there were some stocks like Apple which bounced back. But most didn&#8217;t. Hence the overall savings.<\/p>\n<p>Discipline versus faith. Your choice.<\/p>\n<div style=\"text-align: left;\">\n<p><span style=\"color: #0000ff;\"><strong>AT&amp;T Will Unlock Out-of-Contract iPhones.<\/strong><\/span> Click <a href=\"http:\/\/bits.blogs.nytimes.com\/2012\/04\/06\/att-will-now-unlock-your-iphone-if-your-contract-has-expired\/\" target=\"_blank\"><strong>here. <\/strong><\/a>Verizon will also unlock its world phones. Call them and beg.<\/p>\n<div style=\"text-align: left;\">\n<p><span style=\"color: #0000ff;\"><strong>If your Windows clipboard no longer works. <\/strong><\/span>It means you&#8217;ve run out of memory. You probably have much software open simultaneously. Close some. The big memory hog is your browser, especially if you have many windows open to different Internet sites. Close some down.<\/p>\n<div style=\"text-align: left;\">\n<p><span style=\"color: #0000ff;\"><strong>Barnes and Noble has a new light-up, glow-in-the dark e-reader.<\/strong><\/span> It gets a good review by David Pogue in today&#8217;s New York Times. The problem is when you buy a reader you commit to a supplier, like Amazon or Barnes and Noble. Personally I prefer Amazon. For Pogue&#8217;s piece, click <a href=\"http:\/\/www.nytimes.com\/2012\/04\/26\/technology\/personaltech\/barnes-nobles-e-book-reader-glows-in-the-dark.html?_r=1&amp;ref=technology\" target=\"_blank\"><span style=\"color: #0000ff;\"><strong>here.<\/strong><\/span><\/a><\/p>\n<div style=\"text-align: left;\">\n<p><span style=\"color: #0000ff;\"><strong>Favorite recent New Yorker cartoons.<\/strong><\/span><\/p>\n<div style=\"text-align: left;\">\n<p><span style=\"color: #0000ff;\"><strong> <\/strong><\/span><a href=\"https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/Thisnumber.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12820\" title=\"Thisnumber\" src=\"https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/Thisnumber.jpg\" alt=\"\" width=\"540\" height=\"442\" srcset=\"https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/Thisnumber.jpg 540w, https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/Thisnumber-300x245.jpg 300w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/a><\/p>\n<div style=\"text-align: left;\">\n<div style=\"text-align: left;\">\n<p><a href=\"https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/Minnows.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12821\" title=\"Minnows\" src=\"https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/Minnows.jpg\" alt=\"\" width=\"548\" height=\"423\" srcset=\"https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/Minnows.jpg 548w, https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/Minnows-300x231.jpg 300w\" sizes=\"auto, (max-width: 548px) 100vw, 548px\" \/><\/a><\/p>\n<div style=\"text-align: left;\">\n<p><a href=\"https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/ForMoney.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12822\" title=\"ForMoney\" src=\"https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/ForMoney.jpg\" alt=\"\" width=\"477\" height=\"443\" srcset=\"https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/ForMoney.jpg 477w, https:\/\/www.technologyinvestor.com\/wp-content\/uploads\/2012\/04\/ForMoney-300x278.jpg 300w\" sizes=\"auto, (max-width: 477px) 100vw, 477px\" \/><\/a><\/p>\n<div style=\"text-align: left;\"><strong><a href=\"..\/wp-content\/uploads\/2010\/08\/HarryNewtonNewShot2.jpg\"><img loading=\"lazy\" decoding=\"async\" title=\"HarryNewtonNewShot\" src=\"..\/wp-content\/uploads\/2010\/08\/HarryNewtonNewShot2.jpg\" alt=\"\" width=\"125\" height=\"180\" \/><\/a><br \/>\n<\/strong><\/p>\n<p style=\"text-align: left;\">Harry Newton who wonders why at nearly 70 he can&#8217;t hit the tennis ball as hard as Nadal and when he tried he injures his shoulder rotator cuff, when then needs icing and rest, which is boring.<\/p>\n<p style=\"text-align: left;\">I haven&#8217;t figured how to make the Comments typeface bigger. But you can make your reading easier if you hit Ctrl and + (plus key) simultaneously. You make the type smaller by hitting Ctrl&#8211; (minus).<\/p>\n<p style=\"text-align: left;\">Boy, you can waste a lot of time listening to corporate presentations that, in the end, suck. But that&#8217;s the nature of this business.<\/p>\n<p>I don&#8217;t like what&#8217;s happening in Europe. England is now officially in recession, also.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;I should have been buying, when I was selling.&#8221; Comments from readers: &#8220;I don&#8217;t use stop losses, because I&#8217;m pretty careful as to what I buy.&#8221; &#8220;Stop losses have cost me plenty in this up and down market.&#8221; &#8220;No one can predict this, or any market. Stop beating yourself up because you made a mistake [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-12816","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.technologyinvestor.com\/index.php?rest_route=\/wp\/v2\/posts\/12816","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.technologyinvestor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.technologyinvestor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.technologyinvestor.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.technologyinvestor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12816"}],"version-history":[{"count":0,"href":"https:\/\/www.technologyinvestor.com\/index.php?rest_route=\/wp\/v2\/posts\/12816\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.technologyinvestor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12816"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.technologyinvestor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12816"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.technologyinvestor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12816"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}